A fresh approach to digital strategy

We believe that 'digital' means more than just online marketing and SEO. Our 'smart digital' approach treats digital as an organisational sensing mechanism, providing a radically new way of working with customers, partners, and the ecosystem.

Using our 'smart digital' approach, we help organisations around the world to assess, evolve, and accelerate their digital strategies through: digitally-infused product management, Continuous Delivery, software operability, and training & skills.


New: DevOps for Execs - 1 day training

Digital Strategy

We have worked with some of the largest organisations in the world, from countries including China, USA, France, Germany, and the United Kingdom. Our "smart digital" approach to digital strategy draws on our understanding of both software engineering and modern approaches to business.

Capability Assessments

Our Capability Assessments give you the confidence to prioritise and invest in the most suitable areas in the most effective way. Covering all key modern capabilities for digital, the Capability Assessments help you to make the case for targeted investment in digital transformation programmes.

Sustained Transformation

To achieve sustained digital transformation, our experienced consultants work with you over a period of 3 to 12 months initially, with options for extending to a further 12 to 18 months.


Our workshops provide a comprehensive understanding of essential areas of modern digital and digital-enhanced product development. Many of are workshops are suitable for both engineers and execs/managers, although we offer more specialised workshops for each group.

New: DevOps for Execs - 1 day training

Matthew Skelton

Matthew Skelton - CEng

Head of Consulting

Matthew Skelton has been building, deploying, and operating commercial software systems since 1998. He specialises in Continuous Delivery and operability for software in manufacturing, ecommerce, and online services, including cloud, IoT, and embedded software.

Jovile Bartkeviciute

Research Lead

Jovile leads our industry research, attending and reporting on conferences and exhibitions, and doing market analysis on digital trends across several sectors. Her experience spans computer science, event organising, and digital marketing.

  • "A truly effective digital strategy sees digital as an organisational 'sensing mechanism', capable of transforming the way in which companies operate."

    Matthew Skelton, Head of Consulting, Conflux

Contact us

We would love to help you with digital strategy. Email us or phone us:


+44 (0)20 8720 6779